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How This Startup Is Taking Northeast India Global
How This Startup Is Taking Northeast India Global
2026-02-22T10:30:35Z
Topic
Northeast India Tourism Startup
Key insights
  • The speaker started a startup during their second year of engineering, initially creating a website to provide information about Northeast India, which later evolved into a full-fledged tourism organization. They claim that the unique offerings of their platform, FinderBridge, include trips to lesser-known destinations and various types of tours such as photography, cultural, and heritage trips
  • The speaker expresses confidence in the uniqueness of their business model, stating that they aim to break the category in travel operations. They mention receiving support from the Assam Government in the form of a 10 lakh grant, which has allowed them to expand into new revenue channels and verticals, including destination weddings and tourism marketing
  • There is an implied expectation that as the Assam startup ecosystem evolves, their business will also grow and adapt. The speaker expresses a personal hope that more startups will emerge from the region, which could benefit the local economy and stakeholders, although they acknowledge uncertainties regarding the future development of the tourism industry
  • A startup was initiated to provide tourism services in Northeast India, evolving from a website to a comprehensive tourism organization. The business offers unique travel experiences and has received government support to expand into new revenue channels.
Perspectives
short
Higmanshu Baruah
  • Initiated a startup to provide comprehensive tourism services in Northeast India
  • Transformed a website idea into a full-fledged tourism organization
  • Focused on unique travel experiences not offered by others
  • Expanded into various tourism verticals including photography, cultural, and heritage trips
  • Received government funding to support growth and innovation
  • Aimed to benefit local economies and stakeholders through tourism
Metrics
grant
10 lakhs INR
government funding received
This funding has enabled the startup to explore new verticals and expand its operations.
the support that we have received from Assange Government was around last year when we received a funding of 10 lakhs of grant
Key entities
Companies
FinderBridge
Countries / Locations
ST
Themes
#startup_ecosystem • #finderbridge • #northeast_india_tourism • #travel_innovation
Timeline highlights
00:00–05:00
A startup was initiated to provide tourism services in Northeast India, evolving from a website to a comprehensive tourism organization. The business offers unique travel experiences and has received government support to expand into new revenue channels.
  • The speaker started a startup during their second year of engineering, initially creating a website to provide information about Northeast India, which later evolved into a full-fledged tourism organization. They claim that the unique offerings of their platform, FinderBridge, include trips to lesser-known destinations and various types of tours such as photography, cultural, and heritage trips
  • The speaker expresses confidence in the uniqueness of their business model, stating that they aim to break the category in travel operations. They mention receiving support from the Assam Government in the form of a 10 lakh grant, which has allowed them to expand into new revenue channels and verticals, including destination weddings and tourism marketing
  • There is an implied expectation that as the Assam startup ecosystem evolves, their business will also grow and adapt. The speaker expresses a personal hope that more startups will emerge from the region, which could benefit the local economy and stakeholders, although they acknowledge uncertainties regarding the future development of the tourism industry